TEST Launch Survey

2025 Launch Survey

Learn all about what draws Gen Z to missions and how we can best support them.

In the first quarter of 2025 the Launch Survey was taken by 2,428 respondents who received an invitation via 14 different e-lists. The survey results were analyzed by generation, by those who have launched into missions service, and those with some international interest but who have not gone yet.

Observations for recruitment include the most positive factors leading to international service, which hindrances most get in the way of reaching the field, and generational differences. These insights can dramatically improve mobilization and bring wisdom to those leading new missionaries.