Special Video Episode: Communication Insights from Gen Z

What helps and hinders the emerging generation of new missionaries getting to the field? The Launch Survey was conducted in the first quarter of 2025 and the results are in! Over 2,400 new and aspiring missionaries provided fresh insights as to what (and who) helped them in their journey to become a missionary, and what obstacles they faced along the way. In this special video podcast episode, host Dave Jacob and Katy White discuss the implications of the results for marketing and communications professionals, helping them better communicate with Gen Z.

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