Best Practices in Missions Marketing with Matt Green

Show Notes

• Pioneers

• Trinity Bible College & Graduate School

• Pioneer Explainer Videos

• Pioneers USA YouTube Channel

• Seeds Global Innovation Lab

• Pioneers' Maverick Podcast

• Ted Esler's Book, The Innovation Crisis

• Innovative Mobilization with Ted Esler

• Pioneers' Edge Summer Program

Listen in today as Dave chats with Matt Green, the VP of Marketing for Pioneers, USA. Matt shares how his team strategizes to promote missions for the purpose of mobilization. He talks about simple missiology, content marketing, and why it's important to market to the younger generations. You'll learn several best practices to help you market missions for mobilizing more missionaries (even on a shoestring budget).

Here are some of the questions Dave asked Matt:

1. Share with us a little bit of the overall marketing strategy for Pioneers.

2. What's the size of your marketing team? What positions do you have?

3. Tell us the story of recently adding a young person to your marketing team.

4. Why do you focus your marketing efforts on the younger generations?

5. Can you share how you market missiology in simple ways?

6. How is your team innovating?

7. How would you advise a smaller mission agency with a limited budget?