Introduction
In the first quarter of 2025 the Launch Survey was taken by 2,428 respondents who received an invitation via 14 different e-lists. The survey results were analyzed by generation, by those who have launched into international service, and those with some international interest but who have not gone yet. Observations include the most positive factors leading to international service, which hindrances most get in the way of reaching the field, and generational differences. These insights can dramatically improve mobilization and bring wisdom to those leading new missionaries. The 2025 Launch survey is a project of Gospel Mobilization in coordination with Missio Nexus.

Survey Results and Analysis 
Article: Unlocking New Missionary Potential: Key Motivations and Barriers
Launch Survey 2025 Slides, Data Tables, Notes
75 minute webinar recording “Decoding the Missionary Pipeline” view options: Missio Nexus or Gospel Mobilization
Series of three podcast episodes by the Gospel Mobilization Podcast coming Fall 2025
Article in EMQ , “Relationships, roles, spirituality: The keys to mobilizing new generations,” publication TBD

Upcoming Presentations on the 2025 Launch Survey Results
September 25th, 2025 in Orlando, Missio Nexus Mission Leaders Conference
November 5th & 8th, 2025 in Louisville, Healthcare Missions Leadership Summit & GMHC

Survey Design and Blank Sample
Demographics and Survey Limitations

Data Tables
Download the data table slides and insert into your own presentation: PowerPoint Google Slides

More Survey Results Not Included Above
The 2025 Launch Survey had 2,428 respondents: 991 had relocated for the gospel and 1,437 were aspiring goers. Out of the 991 who had relocated for the gospel, 525 answered one or more of the open-ended questions. Here are some quotes followed by a summary of their responses to the following questions.

What is the most important thing that should be done to help launch more people? Why?
If you joined an organization when you first launched, what could the staffer have done better that would have helped you?
If  you joined an organization when you first launched, comment about previous contact with a staffer from a different org before you had contact with the org you later joined?
Final input from those who have gone.

Out of the 1,437 aspiring goers, 144 answered the open-ended question for final input. Here are some quotes from those aspiring goers followed by a summary of their 144 responses for final input.
Final input from aspiring goers. 

Survey Organizers
Katy White is Vice President of Goer Experience and a mobilizer with GoCorps - a missions organization that helps young adults find two-year global placements to use their degree overseas. She is passionate about helping the emerging generations find their place in God's global work, and equipping other leaders to do the same! She is the coauthor of Mobilizing Gen Z and Tithe Your Career: Following Jesus Among the Nations in Your First Years After College.

Dave Jacob is a missions mobilization practitioner, researcher, trainer, and consultant. He has served in the church, the missions field, the academy, and the sending-agency. He now leads Gospel Mobilization, a ministry dedicated to resourcing, training, and coaching missions mobilizers. Dave is the author of It’s Your Call: To a Missional or Missionary Life, and the host of the Gospel Mobilization Podcast. He has a Master of Arts degree in Missional Leadership.

John McVay is a missions mobilizer who recently finished serving 25 years as COO for In His Image Residency and Medical Missions. For aspiring missionaries in the USA he started the AskaMissionary.com website and helped launch the annual Priority15 missions gathering. John was the team lead for the 2015 Launch Survey ten years ago.

To contact the survey organizers email info@gospelmobilization.org

Recommendations for Future Surveys (coming later)

If you appreciate the resources from Gospel Mobilization, would you consider donating to help train and resource more mobilizers?